Audience Profile

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Guided by a technical planning committee boasting a diverse range of expertise and experience, IT²EC attracts delegates from all areas of the supply chain, including a variety of end-users with significant purchasing power. 

As Europe’s premier training and simulation exhibition, the audience is largely dominated by visitors from Western Europe. However, more than 45 nations are represented overall, with increasing representation from growth regions including Eastern Europe and South East Asia.

The impact of technology has been exaggerated in recent years, following the emergence of innovative startups and increasing collaboration with civil training and commercial technologies. As an event, IT²EC has reflected this, with a noticeable shift in demographic of end-user visitors, a greater proportion of SME exhibitors and the recent introduction of the DisTec showfloor experience.

View 2019 post-show report

View 2019 post-show report

VIP engagement

VIP engagement

128 visiting VIPs and delegations attended the last edition of IT²EC.

As an exhibitor in 2021, you can expect to meet with high profile influencers, including national government representatives, ministry and central defence staff and armed services.

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Participating organisations

Participating organisations

More than 75 organisations are expected to exhibit their product and service solutions in Seville.

As well as prime full-service training providers, the event is attracting an increasing number of technology startups and SMEs. In fact, more than 30% of 2019 exhibitors were brand new to the show.

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