Guided by a technical planning committee boasting a diverse range of expertise and experience, IT²EC attracts delegates from all areas of the supply chain, including a variety of end-users with significant purchasing power.
As Europe’s premier training and simulation exhibition, the audience is largely dominated by visitors from Western Europe. However, more than 45 nations are represented overall, with increasing representation from growth regions including Eastern Europe and South East Asia.
The impact of technology has been exaggerated in recent years, following the emergence of innovative startups and increasing collaboration with civil training and commercial technologies. As an event, IT²EC has reflected this, with a noticeable shift in demographic of end-user visitors, a greater proportion of SME exhibitors and the recent introduction of the DisTec showfloor experience.